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Dive Into This Season's Hottest Shade of Blue

A deep take on cool blue for midnight ladies. 

We Wanna Be Friends With Benefit Sisters Maggie and Annie Ford Danielson

In 1976, twins from Indiana, Jane and Jean Ford, flipped a coin: Heads they would open up a casserole cafe, tails they open up a makeup shop. That coin toss paved the path for San Francisco's Benefit Cosmetics, now raking in $500 million a year. 

Foodie Agenda: Bollito Misto, Jax Happy Hour, the Essence of Japan, & More

Dive into these hearty traditional meals this week. 

3 New Books to Pick Up This Week

If one of your goals is to have a cleaner, more organized, and less cluttered home (and if it isn't, then you should probably write a book of your own), consider dropping a very worthwhile $15 on Marie Kondo's The Life-Changing Magic of Tidying Up.

Find Your Purr-fect Match at the SF SPCA's 4th Annual "Be Mine" Event

SF SPCA Valentine's Day Event

Looking for a special someone for Valentine's Day cuddles? If you like the idea of finding a life-long companion while you enjoy cocktails, a catwalk, and tattoos, put this party on your event calendar! You're officially invited to San Francisco SPCA's 4th Annual "Be Mine" party and adopt-a-thon. This year's bash, Cats, Tats & Cocktails, will treat guests to a fashion show, (real!) tattoo pop-up shop, hosted cocktail bar, and delicious vegan/vegetarian bites, all while meeting the SF SPCA's adorably adoptable animals.

Take a Beer Road Trip to the Russian River Valley

Need a weekend getaway? Seek inspiration in the form of delicious, delicious beer. 

Neighborhood Guide: What To Do in the Presidio

In 1994, the US Army ceded the Presidio, a former military base, to the National Park Service with the caveat that it become financially self-sufficient by 2013 or go the way of the chop-shop car—that is, sold off for parts. Having achieved this goal with flying colors, the 1,381-acre park is now a destination flourishing with cultural heritage, natural splendor, and, thanks to its San Francisco zip code, exceptional art, food, and lodging. 

Inside the Instagram-Worthy House of Blogger SF Girl By Bay

As a style blogger, photo stylist, self-proclaimed design junkie and flea market queen, Victoria Smith, editor of SF Girl By Bay, undoubtedly knows how to put a room together.

Style Meets Tech at Ministry of Supply Pop-Up

Gentlemen of San Francisco hear this: a new line of men's wares is bringing together chic style and serious tech cred.

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