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Photos: Bloomingdale's Pride Celebration 2012

On June 14, Bloomingdale's staged a vibrant pre-Pride week celebration—The Colors of Pride—at their Men's Store on the expansive fourth floor of their Westfield Centre store nearby Union Square in San Francisco.

Event co-hosts included 7x7's executive editor Chloe Harris-Frankeny; Tout Sweet Pâtisserie's Yigit Pura (winner of BRAVO's Top Chef Just Desserts); and Richard Klein, founder/director of LGBT professionals network dot429. The room was rocked by special DJ and legendary drag queen Juanita More! and her retro soul/funk beats.

The stylish and good-spirited crowd enjoyed a bevy of specialty beverages from Pink Pigeon Rum (which provided a delicious Hemingway daiquiri named "Peace"); palate dazzling cocktails with Stoli Hot jalapeno vodka and Stoli Sticki honey vodka; crisp sauvignon blanc from John Anthony Vineyards poured by the dapper Andre Crisp and lovely Jazmin Davila; and ice-cold Peroni beer. Enchanting savory and sweet bites were provided by Barbara Llewellyn Catering.

Bloomingdale's also conducted a storewide sale for shoppers to get their outfits ready for the annual celebration of SF Pride.

A highlight of the event included Bloomingdale's heart-stopping Claw Machine of prizes overseen by rising drag star Lindsay Slowhands; guests tested their claw skills for surprises including Bloomingdale's gift cards, merchandise, and tickets to the annual LGBT film festival, Frameline.

Special thanks to event partners Best Beverage Catering, Church Street Flowers, and Third Ear Sound.

Photos: Nikki Ritcher | nikkiritcher.com