Skip to Navigation Skip to Content

Aprizi Gives Big Love to the Little Guys

Fashion is fast, and we, savvy shoppers, are always on the prowl for the next big thing. Sure, H&M is a staple and we love mega fashion houses like Prada, but isn't it great when you find a unique item from an amazing, emerging designer? 

Aprizi, a NYC-based startup, is taking a new approach to online shopping by filtering out the big brands and only featuring high-quality independent designs. Think Design*Sponge meets ShopStyle

Giff Constable, a SF expat and co-founder of Aprizi, explains, “I'm an art and design geek, and I was tired of fashion and design feeling dominated by celebrity-obsession and big brands with giant marketing budgets.” 

Aprizi has a team of curators across the country who are hip, edgy and super selective about what they post. As a shopper, you only get the best of the best kept secret. 

As for local love, a slew of San Francisco designers and boutiques, including Acrimony, Candystore Collective, Martha Davis and Azalea, are featured on Aprizi.

 

Lily Ko (lily.7x7 @ gmail.com) studied fashion design and merchandising at Central Saint Martins and the Academy of Art University. In addition to writing for 7x7, Lily is an editor at SF Station, works as a freelance stylist and covers food, fashion and fun on her blog, Curated SF.