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New and Not Just For Kicks: Chrome Shoes

You don’t need to be a badass bike courier brave enough to navigate the wilds of downtown San Francisco’s seriously trafficked streets to justify a pair of hardcore kicks from Chrome's new men’s shoe line, released this week.

Four styles strong, the debut shoe collection ($70-$90) features the same tough construction and durability that have made the 14-year-old company’s utility and messenger bags beloved by the local bike set, but are designed with regular pavement-pounders in mind.

“They’re just bomber shoes that last. If you get on a bike, you’re stoked, but if not...this is a core urban street shoe,” says Chrome’s Rob Reedy.

Don’t let the simple exteriors in grey, brown and black cordura and suede fool you. Made of weatherproof material, the shoes feature a reinforced nylon and glass fiber shank for extra midsole support, polyurethane crash pad insoles and vulcanized construction for years of wear and tear.  

Styles include the low-rise Kursk, the mid-rise Midway, the high-top Saipan and the Chucka-inspired Arnhem.

And ladies who may, at this point, be feeling a little left out, take heart. Women’s clothing and shoes are coming soon from Chrome. Stay tuned for the scoop....