Pop-Up Magazine isn't something you page through on the train or scroll through on your phone. Every issue of the magazine is a live performance, one night only, bringing together documentarians, writers of all kinds, photographers, and radio folks for a 90-minute show. The issue "unfolds like a magazine," with short bits first and longer pieces following. Pop-Up doesn't record the show and they don't put anything online, so if you're not there, you've missed it. Next Wednesday, March 17, Pop-Up presents the first staging of their shorter between-issue series, Sidebar, in the atrium of the SFMOMA. In honor of the MOMA's "How Wine Became Modern" exhibit, the 45-minute Sidebar show will explore the science, history, culture, and even politics of wine. The live performance begins at 9, following a screening of Brian De Palma's first film, Dionysus in 69. Entrance is free with museum admission, and the museum sells half-price Thursday night tickets beginning at 6pm.