"Shopping is a woman thing. It's a contact sport like football. Women enjoy the scrimmage, the noisy crowds, the danger of being trampled to death, and the ecstasy of the purchase." ―Erma Bombeck


Meet Elizabeth Street Cosmetics' Street Crayon

Pucker up! Local beauty brand Elizabeth Street Cosmetics, known for naming its yummy lip balms and glosses for San Francisco streets (hiya, Guerrero and De Haro), just launched a new category of lip color: the Street Crayon. "It's a hybrid between a stick and a gloss," explains founder Kelly Crispen. Yep, they're sheer and lightweight, paraben-free and serve up high shine while gliding easily on the pout. The limited-edition jumbo crayons (no sharpener needed) come in four shades and retail for $24. Kiss off, won't you? // Available at Curator in Noe Valley, 7 on Locust in Mill Valley and online, elizabethstreetcosmetics.com


Fashion Girl Olivia Palermo's fresh fall collab with Nordstrom's Chelsea28 can be yours starting today.(Courtesy Nordstrom)

Nordstrom's Olivia Palermo + Chelsea28 Fall Collection Debuts Today

She's baack. Olivia Palermo's exclusive apparel collab with Nordstrom's Chelsea28 is back for fall with 23 pieces, heavy on the menswear-inspired but mixed with "light feminine elements such as ruffles and lace," says Palermo. The new collection is available starting today at Nordstrom San Francisco Centre, and online. Pieces range in price from $79 to $499. // 865 Market St. (Union Square), nordstrom.com


Your Soma water pitcher needs some company: Check out the SF brand's new sustainable H20 bottle.(Courtesy Soma)

Cheers to Soma's Water Bottle

No doubt, many of you are obsessed with your sustainable Soma pitchers. The local company, which makes a charitable donation with every product sold, just launched a water bottle—sure to become the newest object of your affection, and hydration on the go. The BPA-free, shatter-resistant glass bottle ($30) with an easy-grip sleeve and leak-proof cap comes in a quartet of cool colors: eggplant, mint, grey and white. Let's raise a glass to that. // Shop online, drinksoma.com


Sweat it out in Athleta's Stealth Collection with Sculptek, a new fiber technology made to move with you–and feel great.(Courtesy Athleta)

Athleta Kicks It Up a Notch With New Stealth Collection

That is, a Stealth Collection with Sculptek, an innovative new stretch fiber technology that adapts to your body's movement. Just introduced a few days ago, Gap-owned Athleta is clearly pumped about this "modern breakthrough in performance apparel." Made for active workouts, the collection includes a sports bra, tank, capri pants and 7/8-length pants. // Prices range from $68–$98 and can be purchased in stores and online, athleta.com