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SF Street Style: A Mad Hat, Darling Vintage + Must-See YSL Pumps in the Castro

Photos by Lily Ko

Kim Eschenmann, known to her friends as the "Mad Hattrix", is nothing if not fabulously expressive. She splits her time between Oakland and SF and works as a consultant in the dental world. While that's her left-brain action, Kim also has "an extremely hedonistic side that embraces fashion, food and frivolity." This is definitely the mode she was in last night when I caught her outside Starbelly in the Castro.

What she's wearing:  A vintage, self altered sky blue hat from Mercy in Oakland, vintage pink wool coat from Scavengerie in Berkeley, vintage brown and pink layered organza party dress, vintage floral print purse from Pimlico Place in Oakland, and Yves Saint Laurent pony hair wedges. 

When vintage hats are worn today, they should be fun and vibrant, just like this one. Kim has been collecting and creating hats and headpieces since high school. She bought this vintage tulle hat, took off the veil and redecorated it herself with ornate butterflies, fluttering around a gorgeous Dahlia. In a word - exquisite.  

Two things I adore are vintage organza ruffles (done right) and vintage frame handbags. This patent leather floral-print handbag is so cool. It has gold glitter polka-dots layered on top, adding texture and a lovely whimsical spark.

Kim said, "I really enjoy how accessories can transform the entire tone of an outfit." Just as great vintage shoes can set apart a modern look, these YSL leopard-print heels definitely add some edge to this vintage ensemble. 


7 Style Questions for Kim:

1. Who's style do you most love?

I love fearless and eccentric individuals:  Marchesa Luisa Casati, Coco Chanel, the Late, Great, Isabella Blow ad Patricia Field.  

2. What's your take on East Bay vs. SF fashion?

The East Bay is more universally relaxed - and I like simple quality. San Francisco by day embraces a laid back but quality chic with some edge to it, which I really dig. I flinch on either side of the bay when it looks like people are outfitted for an urban safari.

3. Where are your favorite places to shop in the Bay?

Paul Smith is so clever, whimsical and wearable (Insist upon Spencer when you go - he is brilliant). La Perla for lingerie; Wolford for bodysuits, sweaters, skirts and hosiery. I get my casual and dress denim from Bloomingdales, hit Hermes for scarves, leather goods, and fragrances... Everywhere for Louboutins! There is also a top secret list of vintage joints that make me giddy and glamorous!

4. What's your favorite city to shop in?  

I have to pick just one?  Tokyo! Paris, New York, London and, of course, the Bay Area.  

5. What is your favorite clothing or accessory that you own and why do you love it? 

I dearly love my collection of Alexander McQueen: skirts, sweaters, jackets, coats, belts, shoes, clutches. I started acquiring his pieces in 2001, and haunted his store in the Meatpacking District (NYC).  I'm so fortunate to have loved him before he became a red carpet darling, and before he left us, far too soon.  When I wear his fashion, I like to think that he and Izzy Blow are smiling down upon me from the Great White Catwalk in the sky. 

6. What beauty product can you not live without? 

Obagi Nu-Derm Sun Shield SPF 50 and Colorescience Eye Restoration System.     

7. Fashion is fun, but a girl's gotta eat. What are your favorite restaurants in SF? 

Perbacco and Barbacco for flawless hospitality, ethereal food, passionate execution and the quality of ingredients. I adore Salt House - best duck confit! Ame, at the St. Regis is fusion that really works. 


Lily Ko (lily.7x7 @ studied fashion design and merchandising at Central Saint Martins and the Academy of Art University. In addition to writing for 7x7, Lily is an editor at SF Station, works as a freelance stylist and covers food, fashion and fun on her blog, Curated SF.