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Aaron Patzer

Hot 20 2010: Aaron Patzer: Founder of Mint.com

Aaron Patzer, 29
Founder, Mint.com

To become the man he is today, Aaron Patzer gave up seven months of his golden 20s to lock himself in a room and write code. At the tender age of 24—frustrated with the multistep process of the popular financial-planning program Quicken—he decided budgeting didn’t have to be such a burden. Three years later, Patzer launched his solution: Mint.com, a website that keeps track of financial transactions, no manual input required.

Millions of users caught on—as did Mint’s undisputedly bested competitor, Intuit (which owns Quicken). All’s well that ends well: Last year, Intuit bought Mint for $170 million.

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