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Barefoot Wine

Barefoot Wine's Facebook Film Debut: One Beach

Isn't it refreshing when brands get off their butts and do something to help the world? Do-good local winery Barefoot Wine has launched a Facebook campaign to promote their beach rescue initiatives through a viral film called One Beach: A film about creativity, optimism, and fun, while cleaning the world's beaches. Directed by surfer and filmmaker Jason Baffa, this environmental documentary about beach preservation, is in collaboration with Surfrider and BBDO SF. Blending the world's of wine, the environment, the arts, advertising, and social media, it's a short film with a lot of gumption.

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