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The Little Startup Disrupting the Fashion Industry


If ever there were an industry ripe for disruption, it would be the fashion industry. Long ruled by a clique of insiders, who presumed they knew best what new styles you would buy; it’s been, in the words serial entrepreneur Jon Fahrner, a “historically closed industry.”

Central to how that industry functions is Fashion Week, which happens twice a year in the major fashion capitals of the world – New York, Paris, London and Milan.

These, of course, have been exclusive events attended by industry insiders, with little access for the public – until recently.

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