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Style Council 2015: Meet Maria del Rio, Photographer

For photographer Maria del Rio, 31, living and working her magic for design luminaries in San Francisco has been a dream come true.

Shop Talk: Ernest Alexander Opens in Hayes Valley + Common Scents Goes Digital

If it's a fashionable way to spend, and happening in the Bay Area, we're talking about it in Shop Talk.

Style Council 2015: Meet Heather Day, Abstract Artist

Heather Day is hungry for life experiences. An abstract artist with deep environmental and social awareness, she regularly escapes into the wild and silent woods or any natural spot, and seeks connections with people who inspire her.

Style Council 2015: Meet Emily Holt, Editrix + Entrepreneur

By her own estimate, Vogue editor-turned-fashion-entrepreneur Emily Holt, 37, wears about 45 percent of her New York closet here in San Francisco. “I work from home now, so it’s a lot of flats, jeans and sweaters,” she says with a shrug in her cozy Ocean Beach home.

Style Council 2015: Andre Iguodala, Warriors All-Star + Style Director

Andre Iguodala needs no introduction. The NBA All-Star and Golden State Warriors shooting guard slam-dunked his way into basketball history this June when he defended the basket against the Cleveland Cavaliers in the NBA championship to bring home the trophy. And he made Lebron James cry

Style Council 2015: Get to Know This Year's Coolest Tastemakers

Each year, 7x7 salutes Bay Area tastemakers who are setting the tone for style here in the city. From fashion designers to basketball stars to startup founders, here are this year's seven trendsetters to watch.

Shop Local: 6 Takes on Fall's Hottest Hue

A richer alternative to beige and more in line with the resurgence of 70s bohemian luxe than our fallback basic black, toffee was all the rage on the fall runways. Shop the look locally with these chic goods from San Francisco Bay Area designers.

Three Oakland Fashion Designers to Watch

With the migration of SF's creative class across the Bay Bridge, it was meant to be that Oakland is now emerging as a Bay Area creative center. Fashion mavens rejoice: Oakland designers are applying sustainable quality and craftsmanship to modern, utilitarian wares that are perfect for wardrobe-building. Here are three of our faves.

Shop Talk: The Vintage Expo, Fall Staples + Designer Sales

If it's a fashionable way to spend, and happening in the Bay Area, we're talking about it in Shop Talk.

Style Council 2015: Meet Lauren + Josh Podoll, Fashion Designers

It’s no coincidence that Josh and Lauren Podoll, the husband-and-wife team behind the eco-chic label The Podolls, first met at a San Francisco boutique dedicated to the art of handcrafted apparel (the North Beach denim institution AB Fits).

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