Skip to Navigation Skip to Content


Vote for Your Favorite #7x7Pride Pic and Win VIP Pride Parade Viewing Seats!

In honor of upcoming Pride weekend in SF, we asked you to submit pictures on Instagram and Twitter that make you proud about who you are and the city you live in. And as per usual our readers never cease to amaze.

Photos: Bloomingdale's Pride Celebration 2012

On June 14, Bloomingdale's staged a vibrant pre-Pride week celebration—The Colors of Pride—at their Men's Store on the expansive fourth floor of their Westfield Centre store nearby Union Square in San Francisco.

Event co-hosts included 7x7's executive editor Chloe Harris-Frankeny; Tout Sweet Pâtisserie's Yigit Pura (winner of BRAVO's Top Chef Just Desserts); and Richard Klein, founder/director of LGBT professionals network dot429. The room was rocked by special DJ and legendary drag queen Juanita More! and her retro soul/funk beats.

You're Invited: Bloomingdale's Pride Celebration 2012

You're Invited: Bloomingdale's Pride Celebration 2012

Join 7x7 and Bloomingdale's for a fantastic event kicking off Pride, with a private sale off all items throughout the store.

The special experience at the Men's Store on the fourth floor will feature the hottest beats from DJ Juanita More!, catered bites by Barbara Llewellyn Catering, complimentary libations from John Anthony Vineyards, Peroni Beer, Pink Pigeon Rum, Stoli Elit, and Stoli Hot & Sticki; and awesome prizes from "The Claw."

Thursday, June 14
The Men's Store on 4
San Francisco

Photos: Wells Fargo and 7x7's "Empower U" Pride Party at 111 Minna

On June 21, 7x7 and Wells Fargo hosted the “Empower U” Pride Party at 111 Minna Gallery to raise attention for the nationwide anti-bullying program Make it Better Project (locally overseen by the Gay-Straight Alliance Network), w

Video: What Does Pride Mean to You?

We hit the streets and asked passerbys to explain what Pride means to them. Watch the video and read out how some of SF's drag ambassadors — Heklina, Peaches Christ and Cookie Dough — answered the question. 

See video

Slice of Pride: Pizzeria Delfina for Dykes on Bikes

As part of Pride, Pizzeria Delfina is the sponsor of this year's Dyke March. Not only are they providing the necessary Porta-Potties along the way (when a woman's got to go, she's got to go), but they're also selling this limited edition  Pizzeria Delfina pride t-shirt. $25 gets you the t-shirt and also provides a donation to the cause. How good will these beauties look on a dyke on a bike? For a Harley chopper look, I'd cut off the sleeves, make it into a half shirt, and maybe fringe the bottom of it with beads. But that's just me.

Cheers to Pride! A Rainbow of Cocktail Recipes to Celebrate

San Francisco is in full-on Pride mode. Celebrate properly and mix up this rainbow of cocktail recipes from for your pre, during and after parties.

1. Diamond Blue (blue)

2. Campari Margarita (red)

3. Acai-Blueberry Mojito (purple)

4. Aperol Flip (orange)

5. Apple Fool's Martini (green)

Sandra Bernhard on What Sets SF Pride Apart

Hot on the heels of a new album and tour, comedienne and social provocateur Sandra Bernhard returns to San Francisco for a performance at this year’s PG&E-sponsored VIP Pride Party at the Bentley Reserve on June 23rd. Here, a quick Q&A:

7x7: What’s your best memory of past Pride celebrations?

SB: I’d have to say that it’s a collective memory really, of where we’ve been and how far we’ve come.

7x7 and Wells Fargo's "Empower U" Pride Party at 111 Minna

























Hey, we're throwing a Pride party with Wells Fargo and we want you to come. Head out to 111 Minna on Tuesday, June 21 from 7-8:30 pm to get your Pride on with a few cocktails, tasty light bites courtesy of Small Potatoes Catering and beats by DJ Dylan Mahoney. Marke Bieschke,  local writer and author of the new book Queer: The Ultimate LGBT Guide For Teens, will also be in the house. The whole soiree's our kick-off to Pride weekend and also a benefit for the nationwide anti-bullying program Make it Better, whose mission is to raise gay teens' self-esteem and confidence. 

Come have a cocktail, get your groove on and support a great cause.

Cookie Dough: What Pride Means To Me

June means many things in San Francisco—winterasparagus-overload, summer street festivals—but most of all it means Pride. Leading up to 2011's Pride Weekend (June 25–26), we asked some of San Francisco's most beloved drag ambassadors to write on the question: "What does Pride mean to you?" Heklina, MC and producer of Trannyshack, wrote last week's essay, and this week, the scribe is Cookie Dough, host of The Monster Show, the longest running drag show in the Castro. We'll be publishing one essay a week until Pride weekend. 

I Am Pride.  As a third-generation San Francisco native, I have found that even as the city has changed for good and for bad, I am a proud San Franciscan through and through. Of course when people say “oh, yeah, I’m a native too," my question is "cool, what neighborhood did you grow up in?" Usually this is met with a “well, I’ve been here about 20 years." I want to pat them on the head, and say “that’s sweet." They want to claim this city as their own. And that makes me proud.

Daily Newsletters

Essential SF knowledge in your inbox