rodarte for target
The Target To-Go holiday pop-up shop in Mint Plaza is officially in full swing. The "store" opened to the public at 10 a.m. this morning and hoardes of bullseye-loving cityslickers are already pouring in. The concept, which we blogged about earlier this week on Domain, is simple—a range of products behind glass cases that brings the idea of window shopping to life. You grab a clipboard with purchase form and then check off the numbered items you would like to buy before heading to checkout. Your items then come to you via "conveyer belt," in the form of neatly packaged presents already wrapped and ready to take their spot under your tree. It's all very Santa's workshop.