Move over, food trucks. Christina Ruiz is rolling into your territory with SF's first-ever fashion truck. The TopShelf Boutique founder first launched her "pop-up" store at Hayes Valley's Urban Air Market in May with much aplomb. If the food truck phenomenon could make such a big splash, there's no reason why the concept couldn't also take off with fashion.
The designer behind the Mission's Zoe Bikini grew up in Santa Barbara, but she now resides in Marin with a sun deck and a bounty of bikinis. Zoe recently relaunched her website boasting her customizable swim styles as the Bay Area enters Indian Summer—the best time of year to wear a bikini locally (fingers crossed for beach days soon!). Here, the seasoned beach goer offers up her favorite sandy spots to show them off at.
Bold, heavy jewelry. It may be enchanting at first, but these heavyweights usually find themselves lonesome left in your jewelry box. That is the last thing local jewelry designer Leslie Yang of Feistyelle wants. Yang also wants to promote sustainable style. Combine laser-cut wool felt, vegan suede and bamboo ply, with sustainable standards, and you have a featherweight, eco-friendly accessories collection.
Heath Ceramics just breathed new life into an old linen supply and laundry facility and added itself to the Mission's ever-growing roster of locally grown talent. The new retail space on 18th and Florida is so much more than a boutique, with an in-store chef's kitchen that will house local food items and serve as a gathering spot for events, a dedicated gallery that will host rotating shows throughout the year, a factory viewing court, and a Blue Bottle Coffee cafe (the latter two opening soon).
A couple of Airstream trailers have been cruising through the city lately, but none have been full of soft and adorable Madewell denim, until now. SF is the 13th stop on Madewell’s Denim Roadtrip with Seattle being the finale on May 19th. This Wednesday, take a fun break and stop by the shiny vessel parked on the corners of Grant Ave & Geary Street from 12 p.m. – 7 p.m.
Just in time for spring shopping, Crossroads unveils its big sister shop Fillmore & 5th where gently pre-owned high-end designer pieces at tempting prices are the name of the game.
If you need an incentive to make an eye appointment, here's one. Fashion's recent love affair with vintage-inspired frames, both prescription and non, have people experimenting for the better. A handsome frame can add a personal touch to any look. Sunglasses are always in vogue, but we're finding that boys do make passes at girls who wear glasses. Have a gander at the city's new and tried and true optical shops.