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W hotel

City Staycation: A Glamorous Night Downtown

When I was offered the chance to stay at the W Hotel for a night, I was thrilled (who doesn't love a night downtown?) but also a touch apprehensive (rumors swirl of it still being stuck in the late '90s). Much to the relief of my inner spoiled brat, the W is still the place to stay if you want to party, play, and—if you must—sleep. 

Make Your Holiday Party Shine at W San Francisco

Want to take the hassle out of holiday party planning this season? Guarantee your guests a celebration they won’t forget by booking a night at the W San Francisco Hotel. 

Photos: The W Hotel's Elevated Happy Hour with Brugal Rum and more

On November 17, our friends at W Hotel San Francisco (181 Third St.) hosted a very special Elevated Happy Hour with special partners and

Special guest DJ C Bass rocked the lively crowd, who posed in front of a fun step-and-repeat while enjoying specialty cocktails with Brugal Rum, and delicious bites from the new Trace restaurant in the hotel!

Photos: Quincy Stamper | Quincy Stamper Photography

Photos: 7x7's Design Issue Celebration at McLoughlin Gallery

On November 9, 7x7 welcomed members of the art and design communities and their ardent supporters to the prestigious McLoughlin Gallery near Union Square (49 Geary St.) to help launch the November 2011 issue. Guests enjoyed delicious cocktails from DonQ Rum and signature wines from The Hess Collection, and sampled tasty, whimsical bites from the recently-opened Trace restaurant in the W Hotel.

Triple Threat: A Night Out in Yerba Buena

If you want to have a successful night out in this town, you need a plan—and it better be a good one. Since it's not always easy to strike that perfect balance between pre-dinner drink, food and a show, we bring you the Triple Threat series — a block-by-block guide to nights out that only require one parking space. In today's edition, the part of SoMa referred to as Yerba Buena. 

San Francisco's W Hotel Keeps Rolling Out Stylish Improvements

We’re pretty much loving the W right now.  First they opened TRACE (read about it HERE), which has quickly become a favorite of 7x7 staffers. Today is the launch of their redesigned welcome area, including the mesmerizing Living Room Bar and Upstairs Bar. The spaces are designed by San Francisco-based interior designer and architect Stanley Saitowitz of Natoma Architects.

The W Hotel Reveals Trace (And It's Good)

Hotel restaurants have some serious handicaps in San Francisco, a town where chef-owned establishments are what people often consider to be the true restaurants around here. Serving great food isn't quite enough. You need to see the owner's blood, sweat and tears in the woodwork.

See British Pop Princess Ellie Goulding Perform @ W Hotel

One of the reddest red-hot artists to burst out of the UK's music scene is Ellie Goulding, who dominated her native Britain with her debut album Lights last year, as well as Coachella this past weekend. If you tried and failed to get tickets to her sold-out performance at Popscene last week, here's your chance to see her perform her smash "Starry Eyed" in person: she's dropping by the W Hotel this Thursday as a part of Symmetry: Live, an ongoing music series that hosts some of the most killer mainstream music names like Cee Lo and Janelle Monae.

W San Francisco Hosts New Year's Eve 2011


The chic and sophisticated flocked to W San Francisco’s New Year’s Eve soiree for a chance to disappear from the everyday and ring in 2011 with some WOW. Revelers swayed to beats by DJ Scotty Boy and others nestled into private booths with bottle service to play voyeur to the stylish set. Whatever your pleasure, W San Francisco offered it in spades for a spectacular NYE.


Photo credit: Moanalani Jeffrey


Get Gorgeous & Green Tonight @ Global Green USA's Benefit Gala

Tonight, get everything off to a good start by attending Global Green's 6th annual, star-studded Gorgeous & Green 2010 benefit at the W Hotel. Hosted by Gavin and Jennifer Siebel Newsom, as well as Mad Men star Alison Brie, the night promises to be an homage to all things eco-chic and eco-delicious.

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