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Joe Robinson

Highlights from Last Night's SVNewTech Meetup

Silicon Valley NewTech, the Bay Area's largest and oldest tech meetup group, gets together every month inside a conference room at DLA Piper in Palo Alto to eat pizza, drink some beers and listen to presentations from startups. At nearly 7,000 members strong, SVNewTech chooses four startups every month to showcase their product through a 5-minute demo and presentation, followed by a rapid-fire question and answer period from the audience.

Highlights from Last Night's SVNewTech Meetup

Silicon Valley NewTech, the Bay Area's largest and oldest tech meetup group, gets together every month inside a conference room at DLA Piper in Palo Alto to eat pizza, drink some beers and listen to presentations from startups. At nearly 7,000 members strong, SVNewTech chooses four startups every month to showcase their product through a 15-minute demo and presentation, followed by a rapid-fire question and answer period from the audience. Joe Robinson, the organizer of Silicon Valley NewTech, will be bringing us the highlights from these meetups, reporting on some of the most promising ideas presented. Below are his notes from last night.

Optimizely

Most businesses and organizations have websites, but very few have any idea what's working and what's not. Optimizely wants to change all of that through their incredibly simple A/B testing platform. The service is easy enough for anyone to use, and coding is limited to copying & pasting one line of code to the page you want to test.

The Optimizely co-founders, Pete Kooman and Dan Siroker, are great examples of how persistence and experimentation are key ingredients to startup success. They worked together at Google as Product Managers, co-founded a previous company together called CarrotSticks, and are now applying their learnings to Optimizely.

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