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Lauren Goodman

The New Sport Shoe: Spring's Kicky Footwear

Sport is king in the uber active Bay Area, and spring’s kicky footwear is designed to go from the b-ball court to The Battery. Time to lace up kids—game on.

Top 7 Spring Fashion Trends for SF Ladies

Our resident fashion expert Lauren Goodman canvasses the collections to see how spring's top trends stack up for San Francisco's stylish ladies. 

Top 7 Spring Fashion Trends for SF Dandies

Our resident fashion expert Lauren Goodman canvasses the collections to see how spring's top trends stack up for guys in San Francisco. 

Spring Fashion Brings Over-the-Top Texture, Pattern, and Color

Spring’s collections are an outlandish hodgepodge of over-the-top texture, pattern, fringe, and color. It’s a level of maximalism perfectly suited to the ferocious individualism and bohemian power of Oakland’s burgeoning artist community. Here are some of our favorite looks: 

Graphic Content: Spring Fashion Inspired by Contemporary Art

Contemporary art is fashion’s latest muse, with collections referencing modern painters from Mondrian to Gary Hume. Now, collectors can wear a masterpiece.

13 Items to Keep You Looking Haute in Winter

Winter? Whatever! It's haute in here. We rounded up the top, locally-sourced, must-have items to keep you looking chic in the cold. 

Anna Sui and La Vie de Bohème in San Francisco

Designer Anna Sui, known for her bohemian collections

Anna Sui pays a visit to longtime muse, San Francisco, to launch her new fragrance, La Vie de Boheme at Sephora.

Interview: Simon Doonan Does San Francisco

Fashion legend, author and Barneys New York Creative Ambassador, Simon Doonan swooshed into the Bay for a signing of his new book, The Asylum. 7x7 sat down with him for an exclusive chat about fashion as refuge for the insane and the sparkling technology at the de Young's Bulgari exhibit.<--break->

Exclusive Interview: Figue Designer Stephanie von Watzdorf Visits SF

Figue, a new travel-inspired artisan-centric fashion label by Stephanie Von Watzdorf with chic wares from embroidered caftans, blue rhinestone wing studded army jackets (which are developing quite a following in our windy city), to market bags dazzled with pom poms and beads have been making quite a stir in the fashion world.

7x7 Exclusive: The Making of a Louis Vuitton Bag

Louis Vuitton just opened the lacquered doors of its first West Coast made-to-order handbag salon in Union Square. So, of course, we had to check it out.

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