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Photos: Smartwater's Elf Party 2011

On December 3rd, Glaceau and Smartwater staged their annual Elf Party (Facebook page) at San Francisco's Broadway Studios, designed to celebrate with friends, to look back on the past year, and to give back to the children in need. All guys don their best Elf gear complete with tights and ears. The gals dress up in their best and most creative holiday outfits, filling the room with Ms. Clauses, Vixen the Reindeers, Snow Women, and more.

Over the past nine years, the Elf Party has benefited charities like BayKids, My Two Front Teeth, and the Family Giving tree.

Photos: Kira Stackhouse | nuena.com

Occupy Gingerbread: Vote in the Palace Hotel 2011 Gingerbread Competition

Holiday season is always a hectic time, but this year feels especially frantic, with San Franciscans seeming even more in need of a little reminder of what this time of year is really about: sweet dreams of miniature edible housing projects.

(PENFOLDS)RED at Ghirardelli Square for World AIDS Day 2011

On December 1st, the famed winery partnered with 7x7 and Cellar360 to turn Ghirardelli Square (RED) for World AIDS Day.

Guests enjoyed delicious pairings from some of San Francisco’s hottest restaurants—Yoshi’s, Ruth’s Chris, Park Tavern, Balboa Café, Dixie’s and JW Marriott—while enjoying live music sets by the Sow Belly Trio.

For every glass and bottle sold, (PENFOLDS)RED donated 15% of profits to the Global Fund.  Penfolds Winery is a proud partner of (PRODUCT)RED.

Photos: Crossroads Trading Co.'s Holiday Customer Appreciation Party 2011

On December 1st, San Francisco's own Crossroads Trading thanked their loyal fashionistas with a special event at their pop-up store nearby Union Square. Guests shopped new and gently used items while mingling with the Bay Area's most stylish denizens, taking the rare opportunity to shop the very best merchandise selected from all seven of Crossroads' Bay Area stores.

Extra Party Added: Hendrick's Enchanted Forest on Wednesday, December 7th in SoMa

Heavens to Betsy! We posted an invitation to a very very special event with our friends at Hendrick's Gin happening this Thursday, and the response was so... shall we say, healthy... that we simply HAD to offer another night of fun to our dear, dedicated, debauched de-lovelies (yes, we mean you!)

Photos: The W Hotel's Elevated Happy Hour with Brugal Rum and more

On November 17, our friends at W Hotel San Francisco (181 Third St.) hosted a very special Elevated Happy Hour with special partners Mojo.com and StraightMaleFriend.com.

Special guest DJ C Bass rocked the lively crowd, who posed in front of a fun step-and-repeat while enjoying specialty cocktails with Brugal Rum, and delicious bites from the new Trace restaurant in the hotel!

Photos: Quincy Stamper | Quincy Stamper Photography

Photos: 7x7 and Virgin America Celebrate the New Route to Puerto Vallarta

On November 17, 7x7 toasted Virgin America's new route to Puerta Vallarta with an invitation-only party at Tres (130 Townsend St. in SoMa.)

Photos: The 6th Annual San Francisco Social Benefiting KIPP Bay Area Schools

The 2011 San Francisco Social—which benefitted the KIPP Bay Area Schools, a network of free college-preparatory schools for underprivileged children—raised more than $55,000, exceeding goals and delighting a sold-out crowd. Approximately 450 young adults from San Francisco and surrounding areas came together to show their support and commitment to education for local students in-need.

Photos: Galleria Park Hotel Centennial Gala

On November 11th at 11:11:11, the Galleria Park Hotel (191 Sutter Street) celebrated their Centennial anniversary. Various party rooms depicted different decades in the hotel's history, such as 50's Diner, 80's Dance Club, a Speakeasy bar featuring the original floor during the Prohibition Era, and a Gallery Walk room showcasing hotel photos of then and now.

It was indeed a night to remember as guests and locals celebrated, toasted and danced the night way. The evening was graced by Diane Dwyer from NBC 11, Assemblywoman Fiona Ma, Interwest Capital who recently purchased the land from the Cope family, and several former employees of Galleria Park Hotel. 

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