Bridal Boutique: Priscilla of Boston Going Out of Biz 50% Off Sale


We admit it: We’re beyond head-over-heels for beloved bridal label Priscilla of Boston. But, alas, the love affair will soon come to an end. After 65 years of crafting bespoke silhouettes for stylish brides from stylish commoners to noteworthy celebs, the famed salon is packing it in come 2012. 

To help ease the fashion break-up woes, engage in some serious retail therapy: Dash to the couture boutique ASAP for 50 percent off everything from luxe wedding frocks to killer accessories.

Scout handcrafted, modern-meets-classic wedding dresses, bridesmaid gowns, and flower girl collections in gorgeous fabrics. And snag covetable shoes, lingerie, gloves, and headpieces without breaking the bridal budget. 

Do right by your wedding wardrobe and wallet, and you’ll live happily (and inexpensively) ever after.

Priscilla of Boston, 170 Grant Ave., San Francisco

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