Rock the Vote for Patagonia's Voice Your Choice Campaign


From March 10 - 31, Patagonia wants to hear from you. Every year, the brand's 27 U.S. stores receive $5,000 to distribute among three local environmental groups of their choosing during the Voice Your Choice campaign. Everyone's a winner, and all you have to do is vote for your favorite. Bonus: you don't have to shell out a dime … unless you find yourself smitten with a ski jacket or climbing gear while you cast your vote in-store.

This year, choose between Surfrider, Transform, and Wild Equity Institute. Check them all out online or talk to reps from each organization (who will be visiting the SF store to talk about their efforts to restore and protect the environment). The first place winner gets $2,500, second place wins $1,500, and third place receives $1,000. Not a bad deal at all.

Make a trip up to the Patagonia store this weekend, since the torrential rain will make it impossible to do anything fun outside, and cast your vote.

March 10 - 31; Patagonia, 770 North Point St., 415-771-2050

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