(Courtesy of Marine Layer)

Charitable Park-Centric Tees, Pint-Sized Allbirds + More Style News


Plus, get a personal styling sesh from your phone.

(Courtesy of Marine Layer)

Marine Layer Hearts the National Park Foundation

Don't take our word for it, check out the local label's new men's and women's tees (aka Charitees). The shirts feature custom graphics devoted to six national parks: Acadia National Park, Golden Gate National Recreation Area, Grand Canyon National Park, Hawaii Volcanoes National Park, Mount Rainier National Park and Yosemite National Park. Fifteen dollars from the sale of each $45 style will go directly to the National Park Foundation and its efforts to enrich and preserve the parks. "This is a great project all around," says Michael Natenshon, CEO, Marine Layer. "It was an amazing design opportunity for us, our customers are getting some awesome new shirts, and we're going to make our largest Charitee donation ever to an organization we all feel a strong connection to. And, like all ML sustainable tees, these limited-edition numbers are "absurdly soft" and made in the USA. // 498 Hayes St. (Hayes Valley); 2209 Chestnut St. (Marina), marinelayer.com

(Courtesy of Allbirds)

'Cause Toddlers Need Comfy Kicks, Too

Smallbirds, tot-sized versions of the softest merino-wool shoes in the universe, are here. The limited-edition runners for kiddies (2 to 4ish) are available in three colors: NZ Blue, Kea Red and Natural Grey. Except for a smaller footprint, the comfy, sustainable and machine-washable pairs ($55) are Allbirds replicas. In celebration of the mini-me launch, co-founder Joey Zwillinger penned a children's picture book featuring Sadie the Sheep and her determination to help save the planet. For a short time, Smallbirds customers will receive a free copy with purchase. // 27-99 Hotaling Pl (Jackson Square), allbirds.com

(Courtesy of Allume)

Seeking a Stylist? New Shopping Service Has Your Back

It's called Allume. A brand-new on-demand personal shopping service, Allume matches women with flesh-and-blood stylists (bots be damned). After an extensive consultation (via text or email), your stylist power-shops online—including all brands/stores—just for your body, budget and style. You get a virtual look book and choose only what you want. Unlike other subscription box services, there's no surprise about what you're getting. It costs $20 per styling sesh, which you get back if you purchase something. Plus, clothing prices are never marked up. Sounds like a win-win to our shopping-loving ears. But those who hate shopping will, no doubt, be even more thrilled. The Menlo Park startup is the brainchild of CEO/founder Mauria Finley who's inspired to make the lives of women easier and more joyful. // allume.co

(Courtesy of Jane's Vanity)

The Battery's Hosting a Lingerie Trunk Show

Portland-based e-tailer Jane's Vanity is hitting the penthouse at The Battery on Friday, November 3 (4pm–8pm). Founder Jane Adams, who has more than 20 years of experience in the world of intimate apparel, will be on hand with a selection of pieces from her extraordinary international collection of fine lingerie and loungewear. Just a few of the brands you'll find include Gilda & Pearl, Klements, Morpho + Luna and Olivia Von Halle. Please rsvp@crossmarketingpr.com . // 717 Battery St. (Jackson Square), janesvanity.com

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