The Mission's Industrial Craft is a must-shop + more local style news

The Mission's Industrial Craft is a must-shop + more local style news


The Mission's Industrial Craft is a beautifully curated new store, and everything in it—decor, furniture, apothecary, accessories and gifts—is worthy of a magazine spread.

Plus, the Marina welcomes Joybird, a furniture showroom that's all about letting you customize in all the colors under the sun; and now's your chance to find out how to become a successful influencer with a panel on the subject hosted by Fashion Incubator SF.

​Lovers of beautiful things, your credit card's about to get a workout at Industrial Craft.

(Courtesy of Industrial Craft)

There's been lots of construction going on in the Inner Mission of late. Several new apartment buildings and new places to imbibe (looking at you Liliana) have cropped up, as has our most recent discovery: Industrial Craft. Located on a charming part of Florida Street between 18th and 19th streets, the small brick-and-mortar is a design aesthete's dream. Sharply curated, it's home to a variety of stuff you're gonna want (need is a question for another day).

With a focus on "objects with meaning," its shelves are filled with a blend of new and iconic pieces from emerging and established brands across myriad categories including housewares, apothecary, furniture, accessories, decorative objects, and select vintage pieces. Great place for gifts, too. Clearly, founder/curator Max Burton loves what he does and has a designer's eye to match the pristine wares.

// 605 Florida St. (Mission),

​Create the colorful furniture look of your dreams at Joybird in the Marina.

(Courtesy of Joybird)

If picking the just-right fabric and the pitch-perfect color of a new couch or comfy armchair for binge watching is your thing, get yourself to the recently opened Joybird showroom on Chestnut Street. The Southern California furniture maker (owned by La-Z-Boy) is known for its plethora of modern and retro designs and a mind-boggling selection of colors and fabrications. We jest not: With 200 silhouettes and 75 fabric options, there are 15,000 ways to customize.

The new store, situated on the corner of Fillmore and Chestnut streets, features more than 3,000 glorious square feet where customers are invited to touch, feel, and sit-test the assortment.

// 2000 Chestnut St. (Marina),

​Fancy yourself an influencer? Fashion Incubator of San Francisco has an event for that.

(Courtesy of Veronica Levy/@lombardandfifth)

Do you have what it takes to get all the likes, clicks, shares, hearts, etc? Find out and get advice about how to become a successful Bay Area food, fashion, beauty or lifestyle influencer at an event hosted by FiSF on Thursday, July 14th (4:30pm to 6:30pm) at the nonprofit's office inside Bloomingdale's at Westfield SF Centre.

As indicated by its name (How to Become a Successful Influencer), the panel—including Veronica Levy, Shan Berries, Allie Tong, and Robert Bala—will share their professional experiences and tips on building a career. Topics to be discussed include content planning, how to effectively tell stories, how to acquire clients, and creative strategies for monetizing your following. There will be networking before the panel and a Q+A afterward. Plus, attendees will leave with a goodie bag of beauty samples.

// FiSF at Bloomingdales SF, 845 Market St., First Floor (Union Square); tickets ($25) are available at Evite.

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