In 2026, San Francisco style is all about craft, community, and intention.
From fresh voices to cult favorites, check out these nine Bay Area designers and artisans telling stories through their work, from moto jackets to inlayed stone rings.
Sea Pony Couture
Sea Pony Couture is a California-based jewelry line known for intricate stone inlay work that bridges art, craft, and storytelling. Founded by Fatima Genese, a multidisciplinary maker with roots in custom fashion and vintage design, the brand transforms natural stones into modern heirlooms—pieces that hold memory and emotion. Each collection reflects a decade-long practice of experimentation, drawing inspiration from landscapes, light, and personal history. Every stone is ethically sourced through direct relationships with small-scale miners across the American West and beyond, ensuring transparency and environmental care. Working primarily in reclaimed and raw materials, Sea Pony Couture emphasizes longevity over trend, crafting pieces meant to accompany the wearer through time. Fresh off NYC Jewelry Week, where Genese hosted The Shape of Memory, an exhibition and demonstrations tracing a decade of lapidary and inlay art, she carries on her narrative-driven approach to jewelry at her Bay Area studio.
// Shop online at seaponycouture.com
