Jessica Alba’s a fan. Film studios and design bloggers adore it. Founded in 2013 by fashion industry veteran Anna Brockway and her entrepreneur husband Gregg, Chairish was born from years of frustration moving from house to house and leaving behind a growing pile of beautiful but ill-suited vintage furniture.

“We needed different pieces for different homes and it became a huge and expensive problem,” she remembers. Her solution? Masterminding a beautifully curated site that makes buying and selling vintage furniture easy, cheap, and fun.

“I fundamentally believe that vintage is cooler,” says the high-octane mother of four. “It has so much more character, plus it’s better for the environment!” 

(Photo by Rus Anson, via lonny.com) 

At Chairish, a team of design pros vets hundreds of new listings every day, manages the bidding process and handles delivery logistics. Brockway personally responds to customer queries. The hugely popular e-commerce site is rigorous about quality but serious about being pretention-free. From its San Francisco roots, it has since expanded to 48 states, and hosts wildly popular live Instagram sales at legendary flea markets around the country.

Brockway’s own Cow Hollow home is a white, spare haven—the perfect backdrop for experimenting with a range of styles and moods. “Buying furniture should be as flexible as buying clothes,” she says. With Chairish, frazzled movers and spirited design lovers alike can take their pick and keep it too.  //  chairish.com