A rainbow cuff from San Francisco's Cast Jewelry helps support LGBTQIA+ artists—and adds sparkle to every outfit.

Plus, a local brow guru's new serum will take your brows to the next level and Shein decamps to the Embarcadero for a weekend pop-up.

Celebrate Pride with major rainbow bling.

(Courtesy of Cast)

Obviously, shopping is one of our favorite ways to enjoy Pride month, and boy is this True Love cuff a goodie. Designed by London's Alice Cicolini exclusively for new San Francisco–based jeweler Cast, this genderless beauty absolutely radiates l-o-v-e. How could it not, seeing as it features 352 hand-matched sapphires that have been painstakingly arranged by an expert gemologist for a mind-blowing rainbow gradation. Every stone is set in the sterling silver and 14-karat gold cuff with a centerpiece amethyst and black enamel detailing.

Ten percent of proceeds from each sale will benefit Allies in Arts, a nonprofit that supports women, BIPOC, and LGBTQIA+ artists. See you at the parade on Sunday. #LoveWillKeepUsTogether

// $5,000; shop online at castjewelry.com.

Calling all reformed eyebrow pluckers: Check out Rye Beauty's newest product, stat.

(Ella Sophie)

If you know, you know. And if you don't, we're gonna spill. Michele Holmes is the Bay Area's favorite and most in-demand brow guru. She's adored for her natural brow shaping technique, which she perfects from her lovely Corte Madera studio. Holmes also used to be a skinny-brow sufferer. Unlike the rest of us, she was in a unique position to do something about it. The result after three-and-a-half years of development is Rye Beauty Grooming Serum. It's both a grooming gel and an eyebrow serum that promotes natural hair growth.

The serum, lightweight with a clear texture, is packed with a blend of a dozen natural and nourishing ingredients that brows love yet doesn't clog pores. The brush is fluffy and easy to work with, too. P.S. This is Holmes' first product, but word is it won't be an only child for long.

// The serum is $42 for 7ml. Shop online at ryebeauty.com

Rise + Shein! The TikTok fave brand sets up three-day shop in SF.

(Courtesy of Shein)

You think the Warriors parade on Monday was filled with rabid fans? Wait until this weekend when hordes of ravenous Gen-Z shoppers are sure to flock to the Embarcadero Center. No, it's not another Olivia Rodrigo concert—this rockstar is Chinese retailer Shein, known for its inexpensive fashions for the whole fam.

Like its humongous online store, the pop-up shop will feature more than 1,000 summer styles, with new stuff arriving every day. We recommend making a reservation to secure your spot (plus you get a free gift)

// 11am to 7pm Friday, June 24th through Sunday, June 26th; 3 Embarcadero Center (Embarcadero), shein.com.